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TerminalOne is the operating system for the new digital marketer.

TerminalOne is the first fully automated digital marketing platform offering the industry’s most complete, advanced and powerful product suite. Designed by leading technologists and pressure tested on thousands of global display campaigns and over $100 million of media spend, T1’s intuitive user interface takes the complexity out of media execution, restoring focus to campaign strategies that drive outstanding results.

Simplicity Control Performance Insights
  • Unmatched scale, the foundation of performance efficiency, brand effectiveness and campaign success
  • Optimization algorithms for awareness, engagement, conversion and ROI goals across billons of impressions per day
  • Targeting and optimization tools enable precision in media execution across hundreds of sources
  • Specify the sites on which marketing appears and the audiences that engage with your content
  • Powerful UI distills the complexity of media execution into smooth workflows
  • Robust technology stack and open architecture provide flexibility – from “auto pilot” to tools for sophisticated media strategies
  • Depth of insights powered by financial services grade technology. Enables understanding of the ‘how’ and ‘why’ of campaign performance
  • Complete transparency into the media, data and audiences that contribute to campaign success

Benefits/Features

Media Practice Icon

BUILD YOUR OWN MEDIA PRACTICE

The TerminalOne UI enables successful, quick-to-market strategies — push campaigns live in minutes, not days or weeks. Leverage thoughtful permissioning, asset management and a workflow built with your organization in mind.

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CENTRALIZE ACCESS TO GREATEST REACH AND SCALE

Buy across all RTB sources, plus gain from MediaMath’s exclusive premium inventory partnerships and integrate your own media buys. The T1 UI simplifies media management, optimization, and reporting.
+ Show Supply Sources

Targeted Audience icon

TARGET RICH AUDIENCE DATA

Access leading sources of in-market consumer and demographic data, or bring outside data partnerships and develop custom audience segments for targeting and optimization.
+ Show Integrated Data Partners

Creative Optimization icon

EXECUTE CREATIVE-LEVEL OPTIMIZATION

Proprietary, patent-pending algorithm developed specifically for large, dynamic, real-time media data sets. Proven effective over thousands of campaigns globally, consistently generating outstanding performance at scale.

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INTEGRATE WITH LEADING TECHNOLOGY AND MEDIA PARTNERS

TerminalOne’s flexible architecture integrates with all value-added media offerings, including ad serving, dynamic creative, ad verification, brand marketing effectiveness studies, cross-channel attribution, et al.
+ Show Tech & Media Partners

Infrastructure icon

LEVERAGE LIGHTNING FAST INFRASTRUCTURE TO WIN FIRST AND WIN BIG

Our fully owned and operated cloud infrastructure offers secure data centers in Europe, US East, US Midwest, US West and Asia-PAC, ensuring the fastest content delivery available and assuring first bid response at the best price.

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SOLVE PIXEL COMPLEXITY WITH MATHTAG™

With a single pixel, marketers can gather campaign performance data, aggregate audience statistics, implement remarketing strategies, create custom targeting pools, and optimize campaigns.

Award Winning Mgmt icon

PARTNER WITH AWARD WINNING, EXPERIENCED MANAGEMENT

The most seasoned media trading and support team in the business, with consistent thought-leadership recognition as industry innovators.

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COMMIT TO CONSUMER PRIVACY

TerminalOne’s design and infrastructure reinforces MediaMath’s streadfast commitment to consumer privacy. MediaMath is the only DSP certified by the National Advertising Initiative (NAI) and adheres to all Internet Advertising Bureau (IAB) standards.
Read our privacy policy. (new window)